Sunday, November 29, 2009

iPhones, Museums, and You

I remember a gr. 6 field trip to visit Casa Loma in Toronto. As part of the tour we were given listening devices that resembled a Walkman (or a portable audio cassette player) that guided us through the rooms, noting neat facts and pointing out special objects. I can't quite remember, but I strongly suspect it was not an overly enthusiastic commentary and probably wasn't made for the attention span of your average pre-teen. I quickly abandoned the audio guide and made my own way through the rooms, awed at their grandeur but ignorant of their importance.

I recently read an article that declared iPhones and "apps" the technology of choice for museums, like the Victoria and Albert Museum and art galleries, that are attempting to enhance the exhibit-viewing experience. Visitors can download apps that give tours, provide additional information and interactive 3-D images of various artifacts.

Besides being only available to iPhone owners and having to pay for the application, I think this is a fantastic idea. It allows people to interact with exhibits without having to physically touch the the artifact. An interactive map could ensure that you don't miss any aspects of the museum or gallery. It also cuts back on the use of paper, since many museums still give out maps, which at the end of the day can be found littered all over the museum.

It would be great if this app could help advertise related or upcoming exhibits. For example: if you indicated that you liked one particular artist or themed exhibit, the app could suggest other areas of the museum or institutions that relate to this interest.

People love technology and showing off their latest gadget. Bringing iPhones into museums gives people an excuse to show off their fancy phones, but most importantly, brings audio tours into the 21st century with cool graphics, hopefully capturing the attention and imagination of adults and 6th graders alike.

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